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Blake Tote

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2240 reviews

Our high volume Blake Tote bag is spacious enough for daily essentials and perfect for the beach or farmer's market. The exterior of the bag is made from 100% repurposed billboard vinyl that is water resistant, lightweight, and easy to clean.

Shipping and Returns

Hand-Cut in California.
FREE shipping on all U.S. orders over $100.
Ships within 1-2 days.
All international shipping carrier calculated at checkout.

Add to Cart ($50)

Our Process

How we do it

We recycle billboard vinyl and turn it into unique, durable bags and accessories. Over the past seven years we've processed 3 million pounds of vinyl that's destined for landfills.

Source billboards

Billboards from all over the country

We collect bold billboard vinyl material from all over the country - currently repurposing 100,000 lbs a month into one-of-a-kind products.

Sort & Clean

Not all billboards are created equal

We love typography, colors, and abstract designs. We aren't into faces, food or logos and our team has strict cutting guidelines. We wash and cut the vinyl in our Los Angeles headquarters, creating unique designs for every product.

Hand cut vinyl

Making the best of what we have

Each item is sewn to create a unique, high-quality, durable product where there's literally nothing like it. Each of our cut pieces are meticulously sewn together using high quality materials to ensure that your bag can endure whatever adventure you take it on. 

Craft unique items

Ensuring we make every piece unique

Every product on our site is one-of-a-kind. That means when it sells, it's gone for good and we're off repurposing more billboards.

Customer reviews

Customer Reviews
4.9 Based on 2,240 Reviews
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United States United States
Love it, want 10 more.

I loved my email saying a restock was available! My bag is fun and the colors are great. I wish I had pitched the others that looked like they came from the same billboard. (That would be a cool feature, so have ones from the same billboard listed together.) The bag os great quality and very roomy. Love that it folds flat and is super light when empty.

RAREFORM Blake Tote Review
United States United States

Purchased 3 Zion sling bags. 2 for gifts and 1 for me! They are beautiful, well made and so lightweight. Great size to carry all you need. I will definately be back for more...

United States United States
Love the Blake tote!

From the first time I saw a Rareform bag and read about their mission, I knew I wanted a billboard/tote. The website is easy to use and there were almost too many choices of colors and styles. After lots of searching through all the colors I picked a tote with different colored sides. I doubt I will ever see anyone carrying my exact choice but if I do, good for them. The Blake is a big enough for a beach bag or a carryon and will go going on all my future cruises. I plan to shop for the Mini Blake now that it is back in stock. These are colorful, light weight, easy to clean bags.

United States United States
Upcycling Done Right

I have purchased several Blake totes by Rareform, and I love them all! The size is versatile (not too big, not too small) for so many tasks - shopping, spending a day at the beach, packing pillows and sundries for sleepovers, etc. They are durable, good for the environment, and fun! What more could we want?

Stephanie C.
Canada Canada
Still have not received it

Well, at this point in time I still have not received it and I find that very disappointing. I was very much looking forward to it. Where is it?


Hey Stephanie! I am sorry about the delay with your order. Unfortunately, it looks like it is awaiting inspection at the Canada Post. If you do not receive your Blake Tote by next week, please reach out to us at to better assist you.