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Lightweight, water resistant, and easy to clean, our best-selling Blake Tote can handle it all. From the beach to the farmers market and everywhere in between, there’s space for all your essentials and more.

This product is one of one.
  • One-of-a-kind design
  • Repurposed billboard vinyl
  • Extra wide opening for easy packing
  • Fully lined with a grey nylon pack cloth
  • Inner zipper pocket for quick access to essentials
  • Rubber logo detailing

Dimensions:

  • 14.25"(H) x 21.75"(W) x 8"(D)
  • Strap Length: 24.5"
  • Strap Drop: 11"
  • Weight: 8.7 oz.
  • Capacity: 41 L

Here’s how to keep your new Blake Tote in RAREFORM:

Interior cleaning: Spot clean with a mild soap and water or mild all-purpose cleaner.

Exterior cleaning: Most spills and stains can be cleaned easily with a quick rinse of water, but mild soap can help if things are a little more dirty than normal.

Heads up! Avoid getting sunscreen on your RAREFORM bag (it can rub those beautiful, one-of-a-kind colors off).

Free shipping over $75
Free exchanges. Easy returns.

Made from 95%+ recycled materials inside and out —

  • New! Fully recycled nyon interior made from water bottles.
  • New! Fully recycled black PVC waterproof-tarpaulin bottom.
  • Colorful exterior made from repurposed billboards (like always).
  • The metal zippers are the only non-recycled or repurposed components of this bag (for now).

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Our Materials

We save billboards from ending up in landfills.

The lifespan of a billboard used to be only 4-8 weeks, but we believe they have so much more potential. By collecting, cleaning, and cutting each billboard down we're able to turn something old into something new(ish), and more importantly, something you can carry daily with confidence.

290,901 of billboards rescued to date!

Our Process

No two bags are alike.

We collect thousands of billboards from all across the U.S. - each one with slightly different colors, patterns, and messaging. Because they're hand-cut, our team is able to create totally one-of-a-kind bags and patterns.

FAQs

We receive thousands of billboards each week from across the U.S., many of which are completely unique in color and pattern. That means, even when we need to cut solid colors from the billboards, there can be variation in striations, printing styles, etc. making every bag truly one of a kind.

Yes! We individually photograph every single bag that we sell online. The only exception to this rule would be our new solid colored items in which you may receive a solid bag in that color with potential for it to vary slightly within the gradient displayed below the image.

We love bold, bright colors and typography elements! But we do try and avoid using food, logos, faces, or hair.

Sign up for our restock list! While you'll never see a bag that's exactly the same - you might catch one cut from the same billboard that could have similar colors or patterns. We add new colors weekly.