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Benton Backpack

For your everyday adventure, this timeless, elevated, and practical backpack is in it for the long haul. Bold billboard paired with a durable heathered body fabric is the perfect combination.
Shipping and Returns

Hand-Cut in California.
FREE shipping on all U.S. orders over $75.
Ships within 1-2 days.
Flat Rate Shipping for UK/Canada - $12 (duties + taxes paid)
All international shipping carrier calculated at checkout.

Our Process

How we do it

We recycle billboard vinyl and turn it into unique, durable bags and products. Over the past six years we've processed 2 million pounds of vinyl that's destined for landfills.

Source billboards

Billboards from all over the country

We collect bold billboard vinyls from all over the country - currently repurposing 50,000 lbs a month into one-of-a-kind products.

Sort & Clean

Not all billboards are created equal

We love typography, colors, and abstract designs. We aren't into faces, food or logos and our team has strict cutting guidelines. We wash and cut the vinyl in our Los Angeles headquarters, creating unique designs for every product.

Hand cut vinyl

Making the best of what we have

Each item is sewn to create a unique, high-quality, durable product where there's literally nothing like it. Each of our cut pieces are meticulously sewn together using high quality materials to ensure that your bag can endure whatever adventure you take it on. 

Craft unique items

Ensuring we make every piece unique

Every product on our site is one-of-a-kind. That means when it sells, it's gone and we're off repurposing more billboards.

Customer Reviews

5 Based on 6 Reviews
5 ★
4 ★
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United States United States

What a cool backpack!

First, I love this concept of upcycling billboard material. I've never thought of what happens to old billboards after they're done, but this is a really brilliant way of reusing stuff instead of just having it sit in landfills. Second, the backpack is just so well made! It's sturdy and (at least) water-resistant. The structure of the bag allows for it to stand up all nicely instead of caving in on itself. Definitely a fresh, clean-looking shape that I'm proud to lug around NYC. Third, the design is just so unique. Yeah, you might get another bag that looks kind of similar, but chances are, you're getting something that's truly one of a kind! Also, go with the Founder's Choice if you're not sure which one to get! You get a small discount, plus it's a nice surprise when you open up your (eco-friendly) package. :)

CONNIE N. verified customer review of Benton Backpack
Molly M.
United States United States

Best Backpack for College

This is such a great bag for being back in college. Its slick design makes me feel more sophisticated and less like I will hit someone out when I walk around campus. It also can fit a surprising amount of books without breaking my back like my jansport did.

Karlynne M.
United States

Great quality

These backpacks are made better than any backpack I’ve ever purchased! They’re also waterproof and one of a kind. My twins love them!


Great style and function

This is a very stylish backpack with great design features. My son loves that it's one of a kind and looks so cool. Nice interior space, good padded back and straps.

Orry B.
United States

Love at First Sight

As soon as I heard about this brand on Instagram, I HAD to check it out! I couldn't be more happy with this backpack! The front pocket if perfect for stowing away my phone when I need to free up my hands. It's durable, unique, and it just looks nice! I loved the backpack so much I just ordered a wallet!

Orry B. verified customer review of Benton Backpack